Author: jamesdelargy

MTV 35 Years Young

Proving that content is king – no matter how it’s consumed   Dror Ginzberg, Co-Founder & CEO of Wochit said on the 35th anniversary of MTV:   “On its launch 35 years ago MTV changed the broadcast TV landscape. It was the first channel dedicated to music and youth culture. Throughout […]

The World’s Most Valuable Football Brands

To the Victor, the Spoils – Leicester City Adds US$135 million to Brand Value • Leicester’s brand value is up 132%, making it the fastest growing football club brand • Manchester United remains the most valuable football brand, worth £1.17bn, despite failing to qualify for the Champions League • Real […]

Employees likely to pull a sickie after Euro 2016 games

73% of Human Resources (HR) directors believe employees are likely to call in sick, or make an excuse for skipping work, the day after a major sporting event Friday 17th June could see a peak in ‘sporting sickies’ after England’s and Wales’ first midweek European Championship game 88% of HR […]